Brighton Open Call Lets Pre-Orders Decide Which T-Shirt Designs Reach Production
By making pre-orders rather than judges the criterion for production, the operator ties the club's licensing output directly to measured demand, and tells designers the payoff is a royalty rather than a contract.
Reporting from 1 source: ASCII.jp.
Traspect Inc. opened entries on October 16, 2026 for DESIGNERS COLLECTION - EDITION #001, a licensed merchandise open call under Seagulls In Japan, the Japan licensing project for Premier League club Brighton & Hove Albion, where Kaoru Mitoma wears #7. The first edition seeks T-shirt graphics themed on Japan-UK cultural exchange. Entries close November 30, 2026 at 23:59 Japan time. A listing reaching 100 pre-orders within 90 days goes into production, with 13 percent of the pre-tax sales price paid to the designer.
Entries opened on October 16, 2026 for DESIGNERS COLLECTION - EDITION #001, run under Seagulls In Japan, the Japan licensing project for Brighton & Hove Albion. The theme is expression based on Japan-UK cultural exchange and historical background, and the item is the T-shirt.
The method is called QUERAFT (QUEUE TO CRAFT). A listing that reaches 100 pre-orders within 90 days is manufactured and sold, and the designer receives 13 percent of the pre-tax sales price. Designs belong to the designer, including works that are not listed. Entries close November 30, 2026.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.