Emooove Launches Startup Hunt to Reach Post-Funding Startup CxOs
Emooove is betting that startup CxOs, who rarely answer phone lines or forms, can only be reached through a database-driven, multi-channel approach that identifies decision makers by name.
Reporting from 1 source: ASCII.jp.
Tokyo-based sales support firm Emooove has released Startup Hunt, a service that targets decision makers at post-funding, growth-phase startups. The service draws on a database of 5.4 million companies and 7.7 million people to identify CxOs by name and SNS profile, then approaches them through seven channels including LinkedIn, Facebook, X, and direct letters. Emooove says the service addresses the difficulty of reaching startup executives through phone, forms, or email.
Startup Hunt is built on a three-layer operation: a quality manager, a project manager, and an execution lead, with a weekly reporting cycle that adjusts message text, channel, and appeal angle. The company, led by CEO Ryoichi Fujisawa, says the approach has supported more than 150 companies. In one case, a major financial client saw 50 percent of appointments convert into deals; a marketing support firm booked eight appointments in its first month.
The service narrows the 5.4 million-company database by industry, years since founding, funding status, and company size before identifying the relevant CxO for the product being sold. For executives who do not use social media, it falls back on CxO letters, a physical mail approach.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.