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Hatsune Miku and Hoshimachi Suisei to Throw Ceremonial First Pitch

The event ties a commercial campaign for Lotte's Coolish and Sou brands to a live baseball game, bringing both a virtual singer and a VTuber into a traditional sports setting.

Reporting from 1 source: MoguLive.

Hatsune Miku and Hoshimachi Suisei to Throw Ceremonial First Pitch

Hatsune Miku and Hoshimachi Suisei will appear at the ceremonial first pitch of the Chiba Lotte Marines vs. Fukuoka SoftBank Hawks game on July 20, 2026 at ZOZO Marine Stadium. The appearance is tied to a new CM for Lotte's Coolish and Sou brands, released July 3, featuring the song 'Blue's Nest' by Tatsuya Kitani with character design by Kope Nishiki. A collaboration hotel room and train jack are also planned.

The appearance stems from a new CM for Lotte's Coolish and Sou brands, titled 'Cold and Blue, Summer Has Come,' released on July 3. The CM features Hatsune Miku and Hoshimachi Suisei singing Tatsuya Kitani's song 'Blue's Nest,' with character design by Kope Nishiki. The game is scheduled for July 20 at ZOZO Marine Stadium, with the Chiba Lotte Marines facing the Fukuoka SoftBank Hawks. A collaboration room at Lotte City Hotel Kinshicho and a train jack on the Tokyo Metro Hibiya Line are also planned.

Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

Sources