holonatsu Paradise Pop-Up Event Lands in Shanghai With Exclusive Merch
The event brings hololive's summer festival-themed pop-up to Shanghai with exclusive merchandise, expanding the brand's physical presence in mainland China through SUNRISEPOP.
Reporting from 1 source: hololive production (EN).
COVER Corporation announced the SUNRISEPOP x hololive production late-summer mystery project "holonatsu Paradise," a pop-up event at Bailian ZX Creative Center in Shanghai from August 30 to September 9, 2026. The event features exclusive key visuals of seven hololive talents and a wide range of exclusive merchandise, including Shanghai-exclusive commemorative items.
The pop-up runs from August 30 to September 9 at the Bailian ZX Creative Center in Shanghai's Huangpu District. It is themed around starry skies, fireworks, and summer festivals, with exclusive key visuals featuring Oozora Subaru, Usada Pekora, Shiranui Flare, Shirogane Noel, Houshou Marine, Kobo Kanaeru, and Mori Calliope.
Merchandise spans acrylic stands, blind-box collectibles, apparel, and accessories. Shanghai-exclusive badges and memorial photocards will be available throughout the event. Pre-order items include T-shirts, coin purses, stress balls, and plush pendants.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.