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Kioxia Brings Asian Games Esports SSDs To Tokyo Game Show

Kioxia exhibited at Tokyo Game Show 2026, held at Makuhari Messe from September 17 to 21, marking the semiconductor maker's first booth at a gaming event.

5 sources Sep 17 Updated

Reporting from 5 sources: GAME Watch (Impress), ASCII.jp, GameBusiness.jp, Game Spark, and 1 more.

Why it matters

A memory maker using a consumer game show to put its esports-certified drive in visitors' hands is hardware marketing aimed at players rather than enterprise buyers, and the Asian Games credential is the pitch.

Kioxia Brings Asian Games Esports SSDs To Tokyo Game Show

Key Facts

  • Kioxia exhibited at Tokyo Game Show 2026, held at Makuhari Messe from September 17 to 21, 2026.
  • The EXCERIA PRO G2 SSD is the official gaming SSD for esports at the 20th Asian Games, held in Aichi-Nagoya in 2026.
  • The booth's playable PCs were built with Mouse Computer's gaming brand G TUNES and ran Street Fighter 6 demos.
  • Kioxia showed color variations for the EXCERIA PLUS G2 Portable SSD named Sumi, Momiji, Ruri, Matcha, and Kinako as a reference exhibit.
  • Tokyo Game Show 2026 public days ran September 19 and 20 from 9:30 to 17:00 and September 21 from 9:30 to 16:00.

The centerpiece was hands-on play on competition PCs built with Mouse Computer's gaming brand G TUNES and fitted with the EXCERIA PRO G2 SSD, the same configuration used at the esports competition for the 20th Asian Games in Aichi-Nagoya in 2026. Visitors played Street Fighter 6 to sample the drive's short load times under conditions close to what tournament players use. The booth also displayed consumer SSDs including the EXCERIA PRO G2, and showed color variations for the EXCERIA PLUS G2 Portable SSD as a reference exhibit ahead of launch, with shades named Sumi, Momiji, Ruri, Matcha, and Kinako. A collaboration gachapon with Mouse Computer ran at the booth, and guest talk events were scheduled for the public days.

Kioxia frames the EXCERIA PRO G2 SSD as the official gaming SSD for esports at the 20th Asian Games in Aichi-Nagoya, and the booth PCs use the same configuration as the tournament machines. The demo build is a collaboration with Mouse Computer's gaming brand G TUNES.

The product display area shows a lineup of consumer SSDs including the EXCERIA PRO G2. Alongside them sits a reference exhibit for the EXCERIA PLUS G2 Portable SSD, an ultra-compact, ultra-lightweight drive whose color variations are planned for a launch soon. The shades on show are Sumi (the color shown in the photo caption), Momiji, Ruri, Matcha, and Kinako, and are described as inspired by Japanese aesthetics.

Visitors can also take part in a collaboration gachapon with Mouse Computer, and stage talk events with guests run on the public days. Performers and schedules had not been listed at the time of the report, with details directed to the official website.

Business days ran September 17 and 18, 10:00 to 17:00. Public days are September 19 and 20 from 9:30 to 17:00, and September 21 from 9:30 to 16:00. The venue is Makuhari Messe, with a second site at TKP Tokyo Bay Makuhari Hall.

Written with AI by Yomimono from the 5 cited sources below, including Japanese-language reporting where cited. See our editorial policy.

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Street Fighter 6 Kioxia

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