Nishikawa Launches Snoopy "PEANUTS I LIKE..." Bedding Collection
The Peanuts license, now past its 75th anniversary, keeps moving into home goods with product lines built around named character traits rather than generic character art.
Reporting from 1 source: Anime Anime.
Nishikawa announced its "Snoopy 2026 Autumn Campaign" on September 26, 2026. The collection, called "PEANUTS I LIKE...," includes a Snoopy-print Keeps Cushion for beauty, a Blanket That Becomes a Cover in ivory and gray, and wool blankets and lap blankets inspired by Linus's security blanket. It goes on sale October 2, 2026 at 10:00 a.m. at the official nishikawa online shop, Amazon, and authorized retailers. Buyers spending 5,500 yen or more receive a Snoopy tote bag while supplies last.
The campaign's cushion design was chosen by popular vote in the official Japanese fan club PEANUTS FRIENDS CLUB, and it reuses nishikawa's existing Keeps cushion structure, which the company says aligns the pelvis at the ischium, sacrum, and thighs. The blanket range splits into two tracks: a washable cover-blanket printed with Snoopy in motion, and a wool line modeled on the blanket Linus carries, made with non-mulesed wool.
The purchase bonus is a polyester tote bag, not for sale separately, in a design drawn from the characters' stated likes. The campaign runs from October 2, 2026 at 10:00 a.m. through nishikawa's online shop, Amazon, the Okaimono Snoopy official shop, and nishikawa retailers.
- PEANUTS Keeps Cushion for beauty: Snoopy print chosen by popular vote in the PEANUTS FRIENDS CLUB fan club; comes in a PEANUTS art box
- PEANUTS Blanket That Becomes a Cover: Ivory and gray; machine washable in a laundry net
- PEANUTS Wool Blanket / Wool Lap Blanket: Ivory and blue; inspired by Linus's security blanket; non-mulesed wool
- Novelty tote bag: Gift for purchases of 5,500 yen or more; not for sale; while supplies last
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.