ADERERROR Taps Byeon Woo-seok for 2026 Holiday Campaign and New Sow Lineup
ADERERROR announced campaign visuals for the 2026 holiday season featuring brand ambassador and actor Byeon Woo-seok. The first installment is "New Sow," a lineup that reworks the brand's stitching artwork "Sow" into hooded zip-ups, sweatshirts, denim, scarves and beanies. Scarves and beanies use needle punching; apparel uses cording embroidery. The collection releases in advance on the ADERERROR official online store on Thursday, November 5, then at directly operated stores from Friday, November 6.