Rilakkuma's short anime, Rilakkuma: Tekuteku Sekai Ryoukou, is in its second season, airing on TBS and streaming on Crunchyroll after a spring debut. Across summer 2026 the character brand has also run a series of retail collaborations: a San-X cafe stand at DiverCity Tokyo Plaza, a lab-themed event at SHIBUYA109 Shibuya, and an apparel and cafe tie-in with TBS's SASUKE franchise.
At the center of the Rilakkuma cluster is the anime Rilakkuma: Tekuteku Sekai Ryoukou, which began on April 4 and airs on TBS with Crunchyroll streaming. Aniplex confirmed a second season on June 20, with Yoshimi Itazu and Yumi Kamakura directing at Production I.G. The renewal is the only ongoing production news in the cluster; every other story covers limited-time merchandise and cafe events.
The retail activity runs through the summer. A San-X cafe stand at DiverCity Tokyo Plaza opened from August 1 to August 12, with drinks, straw markers, goods featuring Rilakkuma, Sumikko Gurashi and other San-X characters, plus photo cards and acrylic charms as purchase bonuses. From August 14 to August 30 the SHIBUYA109 Shibuya store runs the lab-themed event SHIBUYA109 x Rilakkuma Lab., with white-coat illustrations, photo spots, collaboration menus, limited goods, and a greeting event with Rilakkuma. The sweets are sold at MOG MOG STAND on basement floor 2, and novelties include an acrylic carabiner and a fan.
The most recent thread is the SASUKE crossover, tied to SASUKE World Cup 2026. Collaboration goods including T-shirts and die-cut stickers were announced alongside a limited-time cafe at Akasaka Branch Park opening August 27. A separate merchandise line adds shirts, towels, stickers, keychains, folders and tin cases through TBS's online shop, priced from 385 yen to 3,960 yen, announced August 6. The anime collaboration and the merchandise line share the SASUKE World Cup 2026 hook, and the event coverage treats the anime as the Rilakkuma side of the tie-in.
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The Korilakkuma Rabbit POP-UP SHOP runs from October 1 to October 14, 2026 at LUMINE EST Shinjuku B1F, in front of Aoyama Flower Market, with a second run at the Osaka/Shinsaibashi PARCO event space from October 30 to November 8, 2026. The shop sells plush goods and fashion accessories showing Korilakkuma in rabbit form, including a Mini Mini Plush Badge with carabiner at 1,210 yen and a Plush Hair Clip at 990 yen.
The Rilakkuma short anime ended episode 24 on Saturday with an announcement of a third season, Rilakkuma: Ki Mama ni Manpuku Biyori (Carefree, Well-Fed Days). Yoshimi Itazu and Yumi Kamakura direct at Production I.G. Chiyo Morita designs characters, and Kouta Yokoseki, Yoshiya Ikeda, and Mizuki Kanno compose music. YOASOBI vocalist Lilas Ikuta narrates and performs the theme song "stay with me."
Rilakkuma and friends are joining SASUKE Ninja Warrior for a merchandise line tied to the World Cup 2026 season. Shirts, towels, stickers, keychains, folders, and tin cases are available through TBS's online shop, with prices from 385 yen to 3,960 yen. The collaboration was announced on August 6.
Rilakkuma and SHIBUYA109 Shibuya store are collaborating from August 14 to August 30, 2026, with original visuals, four collaboration sweets, a lucky draw event, photo spots, and a greeting event with Rilakkuma. The sweets are sold at MOG MOG STAND on basement floor 2, and novelties include an acrylic carabiner and a fan.
The anime "Rilakkuma" and TBS's "SASUKE" are collaborating to mark "SASUKE World Cup 2026." Collaboration goods, including T-shirts and die-cut stickers, will be sold, and a limited-time collaboration cafe will open at Akasaka Branch Park from August 27, 2026.
Rilakkuma and SHIBUYA109 will hold their first collaboration, SHIBUYA109 × Rilakkuma Lab., from August 14 to August 30, 2026, at the Shibuya store in Tokyo. The event features new illustrations of Rilakkuma and friends in white coats, photo spots, collaboration menus, limited goods, and a greeting event with Rilakkuma himself.
San-X will run a limited-time cafe stand at DiverCity Tokyo Plaza from August 1 to August 12, 2026. The event offers five collaboration drinks with straw markers, new goods featuring Rilakkuma, Sumikko Gurashi, and other San-X characters, plus purchase bonuses including square photo cards and acrylic charms.
Aniplex revealed a promotional video for the Rilakkuma short anime on Saturday, confirming it is entering a second season. The series, titled Rilakkuma: Tekuteku Sekai Ryokō, debuted on April 4 and airs on TBS, with Crunchyroll streaming. Yoshimi Itazu and Yumi Kamakura direct at Production I.G.