Bandai Spirits is releasing new Tamagotchi-themed merchandise in 2026, including a flocked figure line and a large-scale lottery tied to the Tamagotchi Paradise model.
Bandai Spirits has expanded the Tamagotchi brand into two new merchandise lines in 2026. The company announced a full lineup for the Ichiban Kuji Tamagotchi ~Guruguru Discovery! Tamagotchi Paradise!~ lottery, featuring a Tamagotchi Paradise-shaped alarm clock, a Dekabebimamatchi blanket in cushion form, and a UFO light. The 750-yen lottery will be available sequentially from July 25, 2026, with the Last One prize being a Ferris Wheel tape cutter. This lottery extends the brand into home goods and collectible prizes.
Separately, Bandai Spirits added two core characters-Mametchi and Kuchipatchi-to its mofamofy figure line. The flocked figures stand about 90 to 100 millimeters tall and each holds a bouquet whose flower meanings are tied to the character's personality. Reservations for the figures opened on July 1, 2026, priced at 4,400 yen each, with a December 2026 release. The mofamofy line offers a premium, soft-textured format for collectors.
Both announcements center on the same brand extension strategy: moving beyond the digital pet hardware into physical merchandise that appeals to collectors and lifestyle buyers. The lottery targets a broad audience with varied prizes, while the figures aim at a higher-end niche. The two releases together show Bandai Spirits treating Tamagotchi as a brand that can support multiple product categories in parallel.
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Banpresto is releasing a crane game style coin case designed after Tamagotchi Paradise. Pressing a button dispenses one 100 yen coin at a time. The case holds about 25 coins and features characters like Mametchi and Kuchipatchi. It arrives at amusement centers in Japan starting August 7, 2026.
Dengeki Hobby Web published the Amazon.co.jp Toys New Arrivals Ranking for July 14, 2026. Toy Story 5 merchandise takes the top spot, with Tamagotchi Paradise White Glacier and Orange Tropics at second and third. Other entries include Pokémon, Hot Wheels, and Magic: The Gathering items.
The Ichiban Kuji "Tamagotchi ~Guruguru Discovery! Tamagotchi Paradise!~" will be released sequentially from July 25, 2026 at Lawson and other stores. The kuji features 10 prize grades from A to Last One, with each draw costing 750 yen. Prizes include a Tamagotchi Paradise-shaped alarm clock, a Deka Babymarutchi blanket-in-cushion, a UFO light, and other decorative and practical items.
Bandai Spirits has announced the full prize lineup for the Ichiban Kuji Tamagotchi ~Guruguru Discovery! Tamagotchi Paradise!~ lottery, including a Tamagotchi Paradise-shaped alarm clock, a Dekabebimamatchi blanket in cushion, and a UFO light. The 750-yen lottery will be available sequentially from July 25, 2026. The Last One prize is a Ferris Wheel tape cutter.
Bandai Spirits is adding Mametchi and Kuchipatchi to its mofamofy figure series. The flocked figures, about 90-100mm tall and each holding a bouquet with flower meanings tied to the character's personality, open for reservations on July 1, 2026, priced at 4,400 yen each, with a December 2026 release.