Toyota to Exhibit Touken Ranbu Crown Crossover at Geijutsu no Eki 2026
A game best known for its swords is now being used to sell a passenger car, and Toyota is promising further announcements beyond the one vehicle, which suggests the tie-up is a campaign rather than a single exhibit.
Reporting from 1 source: 4Gamer.net.
Toyota announced on October 6, 2026 that it will exhibit a special vehicle, the Crown Crossover x Touken Danshi Mikazuki Munechika, at the second Kyoto Station Building Art Festival, Geijutsu no Eki 2026. The Crown carries blue and gold lines and a large Mikazuki Munechika emblem on the hood. The exhibition runs October 17 to November 3, 13:00 to 20:00 daily on the first floor Station Front Plaza. More collaboration plans are to be announced.
Toyota will park a Crown Crossover in the Kyoto Station Building for eighteen days, wrapped in deep indigo and gold with a Mikazuki Munechika emblem on the hood. The car is the company's second collaboration announcement with Touken Ranbu ONLINE, the browser game that also runs on iOS and Android. The exhibition sits inside Geijutsu no Eki 2026, the second edition of the station building's art festival, in the Station Front Plaza on the first floor. Toyota said more collaboration developments will be announced soon, without naming what they are.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.