WataUsa2 Photo Booths Bring Kuromi's Gothic Doll Designs Nationwide
FuRyu's WataUsa2 photo sticker machines began a limited-time Kuromi collaboration on November 2 and will run it through December 1 at amusement facilities across Japan.
2 sources 56m ago
Reporting from 2 sources: Inside, Nijimen.
Why it matters
The rollout moves event-only Sanrio artwork onto machines already sitting in arcades nationwide, so the frames reach fans who never attended the Tokyo event at all.
Key Facts
- The Kuromi and WataUsa2 collaboration runs from November 2 to December 1 at amusement facilities with WataUsa2 machines.
- The MYSTERIOUS KUROMI Set and the Gothic Doll Kuromi Set each contain six shooting frames and one sticker design.
- The collaboration designs were previously used at Sanrio's KUROMI'S MYSTERIOUS DEPARTMENT STORE event, which ran until November 1.
- Users must select Puri Collab Mode on the WataUsa2 machine to take photos with the Kuromi designs, and some stores do not have the mode installed.
- Photos and sticker data can be downloaded to a smartphone through Pictlink, which requires free registration.
The designs first appeared at Sanrio's immersive event KUROMI'S MYSTERIOUS DEPARTMENT STORE, which closed on November 1, and were rolled out to machines nationwide after the dress-clad Kuromi frames drew requests from Kuromi fans. Two design sets are installed. The MYSTERIOUS KUROMI Set uses art made for the event and offers two costumes, a dress look and a ghost look. The Gothic Doll Kuromi Set uses pink and gray as its base colors and pictures Kuromi holding a bouquet in a lace-trimmed dress. Each set contains six shooting frames and one sticker design. Visitors select Puri Collab Mode on the machine to use the designs, and some stores with WataUsa2 machines do not have that mode installed.
Each set carries six shooting frames and a single sticker design, so the two sets together offer twelve frames and two sticker looks. The MYSTERIOUS KUROMI Set borrows the art of KUROMI'S MYSTERIOUS DEPARTMENT STORE, an event Sanrio ran up to November 1, and lets users choose between Kuromi in a dress and Kuromi in a ghost costume that suits the set's name. The Gothic Doll Kuromi Set leans on lace trim and a bouquet, built around pink and gray.
Photos and sticker data can be sent to a smartphone through Pictlink, an image retrieval and viewing service that requires free registration. Free members may download one purikura image and one sticker image each, while premium members may download all of them. The images can then be used for social media posting. Whether a given arcade has the collaboration loaded at all depends on whether that location has Puri Collab Mode installed, and the campaign advises checking the WataUsa2 store search before travelling.
Written with AI by Yomimono from the 2 cited sources below, including Japanese-language reporting where cited. See our editorial policy.
Add Yomimono as a preferred source on Google