EC-CUBE Adopts b-growth Pro for Contract CRM Marketers
EC-CUBE Inc. has adopted b-growth Pro, a matching service for contract marketers specializing in BtoB marketing, b-growth Inc. announced. EC-CUBE said the service let it secure CRM-domain specialists in a short period and advance the design of CRM measures.
1 source 6d ago
Reporting from 1 source: ASCII.jp.
Why it matters
EC-CUBE's adoption is a case of a BtoB company filling a specialized CRM gap with contract marketers and event speakers from one matching service rather than waiting on full-time hiring, which is how b-growth is positioning the product.
Key Facts
- EC-CUBE Inc. adopted b-growth Pro, a matching service for contract marketers specializing in BtoB marketing.
- b-growth Inc. is led by Representative Director and CEO Masashi Hishinuma.
- EC-CUBE is led by Representative Director Susumu Iwata.
- EC-CUBE cast experts to speak at its own event within one week of consultation.
- EC-CUBE CMO Takahisa Takahashi said full-time hiring of immediate-start personnel takes time.
It also cast experts to speak at its own event within one week of consultation. Executive Officer and CMO Takahisa Takahashi said hiring immediate-start personnel full time takes time and that starting with experts on three-month contracts is rational.
Before adopting b-growth Pro, EC-CUBE found it difficult to hire immediate-start people with hands-on BtoB marketing experience as full-time employees. It also needed to supplement practical knowledge in the CRM domain and had trouble finding and coordinating speakers for its own events. b-growth Inc. is based in Minato-ku, Tokyo, and is led by Representative Director and CEO Masashi Hishinuma. EC-CUBE is based in Chiyoda-ku, Tokyo, and led by Representative Director Susumu Iwata. Takahashi said access to a community beyond online contact and to contact points with key people at other companies was added value for business promotion and for his own learning.
Written with AI by Yomimono from the 1 cited source below, including Japanese-language reporting where cited. See our editorial policy.
Add Yomimono as a preferred source on Google