Friday, 25 September 2026
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Hololive

Hololive production is in the middle of a structural overhaul announced on September 7, 2026: the regional and group brands are consolidated into one hololive brand, a new streaming app and a first TV anime project are in the works, and a four-member unit debuts September 24. Merchandise, exhibition, and game activity continues across Japan and the US alongside the anniversary countdown.

Synthesized from 30 Yomimono stories · updated 1d ago

Cover Corporation's most recent moves are structural. On September 7, 2026, the company marked hololive production's ninth anniversary by launching the news program hololive Next and opening a countdown to the tenth anniversary in 2027, and it said the brands previously separated as hololive, hololive Indonesia, hololive English, and hololive DEV_IS will be integrated into a single hololive brand, with the existing YouTube and X accounts kept as language-specific channels. The same announcement covered a renewed logo, a new streaming app called hololive raku set for late September, and visual updates for talents to roll out over several years, starting with Tokino Sora.

The anniversary stream also carried the first TV anime project, teased as OdeHolo from Studio KAI, with planning underway for about five years according to CEO Motoaki Tanigo; official title, story details, and talent appearances are still unannounced, and a September 23 special was set to reveal more. A second structural change followed: on September 18, Cover revealed the four-member unit Asobi Mawari-tai, with first streams on September 24 and 25. CEO Tanigo said on September 17 that future newcomers will debut as units rather than generation numbers.

Away from the stage, the licensing business runs on its own calendar. hololive Dreams, the QualiArts music and rhythm game on iOS, Android, and PC, passed 2 million downloads after 1 million on its first day and took more than 70 percent of its first-month downloads and revenue from Japan, with South Korea, Taiwan, and Hong Kong ranking high. Cover's earnings call described the game division as steadily getting off the ground as a highly sustainable business pillar. Physical events and goods spread from a National Gallery pop-up to Gundam collaboration figures and a five-city US tour for hololive English -Justice-.

Key facts

Brand consolidation
Cover announced on September 7, 2026 that hololive, hololive Indonesia, hololive English, and hololive DEV_IS will be integrated into a single hololive brand, with existing YouTube and X accounts kept as language-specific channels. ↗
First TV anime
The first hololive television anime project is teased as OdeHolo, animated by Studio KAI, with the official title, story details, and talent appearances not yet revealed. ↗
New unit
Asobi Mawari-tai consists of Kyoko Hyakuto, Mera Achichi, Tsuzuri Suzuna, and Sopia Sorashina, with first streams on September 24 and 25, 2026. ↗
Generation change
Cover CEO Motoaki Tanigo said on September 17, 2026 that future newcomers will debut as units rather than as generation numbers. ↗
hololive Dreams platform and sales split
hololive Dreams launched July 23, 2026 for iOS and Android, and Japan took more than 70 percent of both downloads and revenue from July 23 to August 22, with South Korea, Taiwan, and Hong Kong ranking high. ↗
hololive Dreams downloads
The game surpassed 2 million downloads after reaching 1 million on its first day, and Cover's earnings call described the game division as steadily getting off the ground as a highly sustainable business pillar. ↗
Touring exhibition
hololive Grand Reception runs at four venues, starting with TOKYO DREAM PARK on October 10, 2026, and features a main space displaying all 63 talents. ↗
Pop-up shop tour
The hololive production official pop up shop tour opens at Ikebukuro PACKS on October 3, 2026 and covers Tokyo, Nagoya, Fukuoka, Osaka, and Sapporo through March 2027. ↗
National Gallery collaboration
The National Gallery, London and Raden Juufuutei hold a pop-up store at Yurakucho Marui from October 3 to October 12, 2026, selling goods based on works by J.M.W. Turner, Vincent van Gogh, and Claude Monet. ↗
hololive English -Justice- tour
Bandai Namco Amusement America and hololive English -Justice- run the POP-UP STORE -City Groove in five US cities starting September 2026 through March 2027. ↗

Timeline

Synthesized by Yomimono from the cited Yomimono stories below, each itself sourced, then editorially reviewed. Every fact links the story it came from.

Facts

Announced
4-member unit Asobi*Mawari-tai · 2026-09-18
Release
live_action · 2026-09-24 · 2026-09-18
Noted
Featured cosplay spans Street Fighter, Hololive, Zenless Zone Zero, NIKKE, Call of the Night, 2.5 Dimensional Seduction, Shugo Chara!, and Keroro Gunso. · 2026-08-19
Noted
Hololive members Shirakami Fubuki and Ookami Mio are getting figures. · 2026-08-08
Noted
The figures are the first Date Style releases for these Hololive members. · 2026-08-08

Connections

Produces
national gallery x hololive collaboration, vtee hololive collection

Structured graph also available as JSON at /public/entities/hololive. CC BY 4.0.

All coverage

1d ago

Cover Corporation Reveals Odekake hololive TV Anime Title And 29 Talents

Cover Corporation named its long-teased hololive project during a livestream on September 23, 2026, held to mark the brand's 10th anniversary. The abbreviation Odeholo stands for Odekake hololive, with the official English title hololive: Let's Head Out! The project is a TV anime adaptation, and it brings 29 hololive members together as an ensemble cast. A new teaser visual also went out, showing all 29 participating talents in one image, which is the first major look at how the group assembles. The livestream had been teased around the Odeholo abbreviation before the stream aired, and the September 23 broadcast is where the title, the English name, the format, and the cast count all landed at once. Cover Corporation has not attached a broadcast date, episode count, or production studio to the project in these announcements.

4d ago

Fireshine Games Credits Japan Team For Core Keeper Success

At Tokyo Game Show 2026, UK publisher Fireshine Games is running its own booth for the first time, showing Core Keeper, Densha Attack and Far Far West, a co-op action game for up to four players. Head of Marketing Tina Moore says Core Keeper's Japanese success came from matching a popular genre with local partners, influencers and community managers, including Neon Noroshi. Densha Attack is preparing a hololive collaboration.

6d ago

National Gallery London and Hololive VTuber Raden Juufuutei Team for Pop-Up Store

The National Gallery, London and hololive ReGLOSS VTuber Raden Juufuutei will hold a pop-up store at Yurakucho Marui from October 3 to October 12, 2026, IP mixer announced. The store opens on the eighth floor Event Space SPACE5 from 11:00 to 19:00, with free admission. It sells the full lineup of collaboration goods supervised by Raden Juufuutei and based on works by J.M.W. Turner, Vincent van Gogh, and Claude Monet from the museum's collection. Products include fragrance mist sets, scarves, a bone china cup and saucer set, a brass rollerball pen, tote bags, canvas art, acrylic stands, and random clear cards, with some cards carrying foil-stamped signed messages. Buyers receive ticket-style cards at one per 3,500 yen and an original shopper at one per 11,000 yen. Life-size panels using the collaboration illustration go up inside the store. IP mixer handled product design and store operation.

Sep 18

Hololive Reveals 4-Member Unit Asobi*Mawari-tai, Debuts September 24

Cover announced four new hololive VTuber talents who will debut as the unit Asobi*Mawari-tai. The members are Kyoko Hyakuto, a passionate hero police officer; Mera Achichi, a firefighter salamander; Tsuzuri Suzuna, a goat mail carrier; and Sopia Sorashina, a self-proclaimed genius astronaut. The unit's setting is a former coin laundry hideout called Aso*Biba, and its motto is "Wash the world in a whirlpool of play." The illustrators are Shogo Matsuo, Aki Minamino, necomi, and Kazunoko Shio, respectively. The existence of the unit was announced September 7 on the hololive Next program, and the members, profiles, and first stream schedule were newly revealed on September 18. Mera Achichi streams September 24 at 19:00 and Sopia Sorashina at 20:00. On September 25, Tsuzuri Suzuna streams at 19:00 and Kyoko Hyakuto at 20:00, with a first collab stream at 21:00. Cover CEO Motoaki Tanigo said on September 17 that future newcomers will debut as units rather than as generation numbers.

Sep 17

Cover Announces hololive Sukajan Jackets With BLACK BALLOON MARKET

COVER Corporation announced a sukajan jacket collaboration between hololive and merchandise brand BLACK BALLOON MARKET, operated by Kaitac Family. The lineup pairs six talents with jackets: Kureiji Ollie, Kobo Kanaeru, Ninomae Ina'nis, Hakos Baelz, Mizumiya Su, and Kikirara Vivi. Each jacket carries original illustrations reproduced in embroidery. Pre-orders run from September 17 to October 12, 2026, at 33,000 yen, with shipping in late December 2026.

Sep 15

Hololive Dreams Draws Over 70 Percent of First Month Downloads And Revenue From Japan

Sensor Tower released first-month data on September 15 for hololive Dreams, the music and rhythm game QualiArts launched on July 23, 2026, for iOS and Android. Japan took more than 70 percent of both downloads and revenue from July 23 to August 22, with South Korea, Taiwan, and Hong Kong ranking high. The iPhone version hit first place in Japan on July 25, 26, and August 1, and first in Hong Kong on July 28, August 7, 8, and 17.

Sep 15

REALFORCE Teases hololive Keyboard Collaboration Ahead of September 17 Reveal

REALFORCE announced it will reveal details of a hololive collaboration on September 17, at its booth at TGS2026. A posted image shows two silhouettes, and fans are naming Koyori Hakui and Kanade Otose, who finished first and second in last year's Hololive Typing Fastest King. Both names are quoted from the official website.

Sep 14

Bandai Spirits Adds Kazama Iroha To #hololive IF Figure Line

BANDAI SPIRITS will release "hololive #hololive IF -Relax time- Kazama Iroha" as a crane game prize starting September 25, rolling out sequentially. The figure shows the Secret Society holoX member in off-duty clothing with a gentle smile. The #hololive IF series imagines hololive members in various situations, and Relax time captures casual off-shot moments. Participating stores are listed on the Banpresto Navi product page.

Sep 12

VTee And Houshou Marine Varsity Jacket Opens Pre-Orders September 12

BNN WORKS' contemporary culture brand VTee is taking made-to-order orders for the "VTee x Houshou Marine 'Dead Ma'am's Chest' VARSITY JACKET," a collaboration item with hololive's Houshou Marine, from Saturday, September 12 to Saturday, October 3, 2026 at the VTee Media Store. The price is 132,000 yen including tax, with delivery scheduled for late January to around March 2027. The design draws on the animated music video for Houshou Marine's 2024 song "Ghost Ship Battle," carrying pirate ship and nautical chart motifs, patches, and embroidery across the front and sleeves, plus typography styled after the Age of Discovery. The back carries a large rendering of Houshou Marine in a pose echoing the video's thumbnail alongside the VTEE name. The jacket is the closing product of the VTee x hololive Collection, which launched in August 2026 with items for four hololive members.

Sep 11

PalVerse Hololive Vol.2 Opens For Pre-Order With Five Talents

Bushiroad Creative opened pre-orders on Amazon.co.jp for PalVerse Hololive vol.2, the second set of its deformed trading figure line. The lineup is Hoshimachi Suisei, Yuzuki Choco, Ozora Subaru, Himemori Luna, and Shishiro Botan. Each figure stands about 90mm and is made of PVC. The box is listed at 7,260 yen including tax, with a scheduled release on March 12, 2027.

Sep 11

Hololive Pop Up Shop Tours Five Cities Starting October 3

Cover Corporation will open the "hololive production official pop up shop" at Ikebukuro PACKS from Saturday, October 3, 2026, with cooperative operation by MOVIC Co., Ltd. The tour covers Tokyo, Nagoya, Fukuoka, Osaka, and Sapporo, beginning with Ikebukuro through Sunday, November 1, 2026. Nagoya runs Friday, November 6 to Monday, November 23, 2026. Fukuoka follows Friday, December 11 to Sunday, December 20, 2026, Osaka Saturday, January 9 to Sunday, January 17, 2027, and Sapporo Friday, March 19 to Sunday, March 28, 2027. Original merchandise based on newly drawn bus guide visuals will be sold, with regional products: Tokyo carries three talents, and each later city carries two. Some hololive official goods and licensed merchandise will also be available. Admission restrictions using LivePocket-Ticket- are planned for the first two days in Ikebukuro, with possible numbered tickets afterward depending on crowding. Locations for Nagoya onward and business hours are to be updated on the special site.

Sep 8

Hololive Dreams Adds Takane Lui and FUWAMOKO as New ★5 Members

QualiArts has started the new hololive Dreams event "Innocent Two, Watching Eyes" on Android, iOS, and PC (Steam). Takane Lui, Fuwawa Abyssgard, and Mococo Abyssgard join as new ★5 members. The event runs until September 17 at 19:59, with the gacha available until September 19 at 10:59. Event songs include the new original unit track "Sanmiittai Love System", Lui's "Holo Hawk", and FUWAMOKO's "Mekurumeku Rendezvous".

Sep 7

Hololive Unifies All Brands Into One Ahead of 10th Anniversary

COVER Corporation announced a production renewal for hololive production on September 7, 2026, in the first episode of the news program 'hololive Next,' hosted by CEO Motoaki Tanigo, known as YAGOO. The program marked the agency's 9th anniversary and opened a countdown to the 10th anniversary on September 7, 2027. The brand structure that previously separated hololive, hololive Indonesia, hololive English, and hololive DEV_IS will be integrated into a single 'hololive' brand, with existing YouTube and X accounts kept as language-specific channels. The production logo is renewed, inheriting the triangle and blue of the previous design. Visual updates for talents will roll out over several years, with Tokino Sora, the first affiliated talent, receiving the first update, revealed at a live on September 7 at 21:00. A new streaming app, 'hololive raku,' is scheduled for late September. The agency also announced its first TV anime, 'OdeHolo,' produced by Studio KAI, with details on September 23, and a new unit, 'Asobi★Mawaritai!,' the first in about two years.

Sep 7

hololive production Launches hololive Next, 10th Anniversary Countdown Begins

hololive production marked its 9th anniversary on September 7, 2026, by launching the news program "hololive Next" and opening a dedicated countdown website. The company also unveiled a refreshed logo and announced a structural change to unify its regional branches under one "hololive" brand as it prepares for its 10th anniversary in 2027.

Sep 7

Hololive Launches First TV Anime Project OdeHolo From Studio KAI

Cover Corporation announced during the livestreamed "hololive Next 2026.9.7" special on September 7 that its hololive VTuber agency is launching its first television anime project. The project is teased under the abbreviated keyword "OdeHolo" and is part of hololive's 10th anniversary celebration. Studio KAI, known for its work on Umamusume Pretty Derby, Fuuto PI, and Sentenced to Be a Hero, will handle animation production. Studio KAI previously worked on animated hololive projects and music videos. The official title, story details, and which hololive talents will appear have not yet been revealed. Cover CEO Motoaki "YAGOO" Tanigo stated during the announcement stream that planning and preparation for the project had been underway for about five years. A special program streamed on September 23 at 8:00 p.m. JST will reveal further details, featuring hololive talents Momosuzu Nene, Omaru Polka, Yukihana Lamy, and Shishiro Botan, with Shirakami Fubuki and Ookami Mio serving as hosts. The announcement also included the debut of a new hololive unit, Asobi Mawaritai, the first new unit in approximately two years.

Sep 4

Hololive RPG Style Ichiban Kuji Puts Four Talents in Figure Form

BANDAI SPIRITS releases Ichiban Kuji Hololive RPG Style on September 5. The no-losing lottery gives Ayame Nakiri, Subaru Oozora, Flare Shiranui, and Noel Shirogane figure prizes in RPG costumes based on newly drawn illustrations. Each draw costs 850 yen including tax. Online sales open September 7 at 17:00. Retail locations include Lawson, Ministop, bookstores, hobby shops, and Ichiban Kuji official channels.

Sep 2

Hololive ART JAM!!! Fair Opens with Member-Drawn Self-Portraits

Animate's Hololive Production ART JAM!!! Fair in animate opened August 29 at the Ikebukuro main store and Osaka Nipponbashi, running through September 13. Nine Hololive members drew self-portraits displayed at large scale, alongside merch including acrylic stands, can badges, mini canvas boards and coach jackets. A Gallery D.N.A. exhibition at Ikebukuro's first floor runs through September 27. The report previewed the venue the night before opening.

Sep 2

HololiveNext Program to Stream September 7 with YAGOO

Cover Corporation will stream hololiveNext, a new official information program, on September 7 at 20:15 JST on the official Hololive Production YouTube channel. The program features YAGOO, also known as Motoaki Tanigo, representative director and president of Cover Corporation, along with Hololive talents. September 7 marks Hololive Production's 9th anniversary, and the program is positioned as the start of a countdown to the 10th anniversary. The program was announced September 1 on the official X account. The talents appearing in the first episode and the specific content have not been revealed. The YouTube description includes the line "please watch until the end," which suggests an announcement may be coming during the stream. Tokino Sora, a 0th generation member, began activities on September 7, 2017, and the agency has held anniversary programs on the anniversary day in the past.

Sep 2

XRAGE Teams with Sakura Miko and Houshou Marine for MikoMari Apparel Collection

COVER Corporation announced a collaboration between hololive talents Sakura Miko and Houshou Marine and apparel brand XRAGE. The MikoMari Collaboration Collection includes a tactical bag, happi coat, and two graphic T-shirts, with designs drawing on the talents' signature colors, motifs, and fan communities. It launches September 9, 2026 at 6:00 PM CST through the XRAGE website and physical stores in Taiwan and Hong Kong.

Aug 30

tuki. and Hoshimachi Suisei Announce Joint Live at K-Arena Yokohama

tuki. and Hoshimachi Suisei will hold a joint live titled 'Hoshifuru Bansankai' on December 20 at K-Arena Yokohama. The key visual was drawn by wataboku. Ticket advance reception begins August 30. The two became close after posting karaoke videos in 2025, and tuki. later provided the song 'Suisei' to Hoshimachi Suisei in December 2025. Hoshimachi Suisei established her personal agency Studio STELLAR in March 2026.

Aug 28

Hololive English -Justice- Pop-Up Store City Groove Heads to Five US Cities

Bandai Namco Amusement America and hololive English -Justice- will launch the POP-UP STORE -City Groove in September 2026. The limited-time event visits five US cities through March 2027, offering exclusive merchandise, a mini game, and photo opportunities. Each stop features newly illustrated city-pop inspired artwork created for the event.

Aug 28

Cover Says 2M-Download Hololive Dreams Is a Sustainable Business Pillar

Cover released the transcript of its fiscal year 2027 first-quarter earnings call on August 26. The call, held on August 12, included a Q&A session focused on the mobile and Steam game Hololive Dreams. The game launched worldwide on July 23 and surpassed 2 million downloads after reaching 1 million on its first day. During the call, CEO Motoaki Yago and CFO Yosuke Kaneko answered questions about the game's effect on other businesses, revenue contribution, and long-term sustainability. Yago said the game has brought previously buried content, especially music videos, back to the surface, and view counts are increasing. He also noted the possibility that users supporting a single talent may shift to supporting multiple talents or the entire group. Kaneko said about 30% of demand for the game currently comes from overseas, on a preliminary basis. Regarding revenue, Kaneko explained that because the project involves a co-development company, Cover cannot state the degree of upside on its own, but results are significantly above the conservative assumptions set at the start of the fiscal year. The company materials assess the game division as steadily getting off the ground as a highly sustainable business pillar.

Aug 28

Hololive IF Series Adds Gundam Prize Figures With Houshou Marine and Usada Pekora

BANDAI SPIRITS has announced the productization of two new prize figures in the hololive IF series, which imagines various situations for Hololive members. The first colored prototypes of the figures were revealed on August 27, 2026, via the Banpresto Brand X account. The lineup pairs Houshou Marine with the Crossbone Gundam X1 and Usada Pekora with the Unicorn Gundam, both in a Nui Armor (Plush Armor) style. Despite the cute chibi proportions, the designs retain distinctive elements such as head decorations and costumes. Both prize figures are scheduled to appear in crane games nationwide in February 2027. The announcement came with the hashtag hololive IF and the Gundam collaboration tag, and the copyright notice lists both Sunrise and COVER. The figures are part of the Banpresto Brand, a label under BANDAI SPIRITS, and the reveal marks the first time colored prototypes have been shown for this collaboration.

Aug 27

Gundam x Hololive Collaboration Figures and Kaitai Shouki Gundam Mk-II Open Reservations

Bandai Spirits opened reservations on August 27, 2026 for several new items in its Tamashii Nations figure lines, including two METAL ROBOT Soul figures from the Gundam x hololive production collaboration. The METAL ROBOT Soul <SIDE MS> Nu Gundam [Sakura Miko Ver.] is priced at 24,200 yen, and the Sazabi [Hoshimachi Suisei Ver.] at 28,600 yen, both shipping in January 2027. Reservations for the Nu Gundam began at 16:00 and for the Sazabi at 17:00 on August 27. The figures feature special coloring based on the VTubers' image colors, dedicated bases, and collaboration markings. The company also opened reservations for the METAL STRUCTURE Kaitai Shouki RX-178 Gundam Mk-II (AEUG Specification), a 310mm figure priced at 137,500 yen, also shipping in January 2027. The Kaitai Shouki figure includes LED gimmicks and three armor deployment forms. These items were displayed at the Bandai / BANDAI SPIRITS booth at TOKYO TOY SHOW 2026, alongside other collaboration figures including RG RX-78-2 Gundam Ver.2.0 [HOLOLIVE PRODUCTION Ver.] and RG Crossbone Gundam X1 [Houshou Marine Ver.].

Aug 21

Hololive Grand Reception Touring Exhibition to Start October 10

Cover Corporation announced on August 21, 2026, that it will hold a nationwide touring exhibition for hololive production titled "hololive Grand Reception ~Invitation with Gratitude~" to mark the agency's 9th anniversary. The event will run sequentially at four venues: Tokyo, Osaka, Nagoya, and Fukuoka, beginning with the Tokyo venue TOKYO DREAM PARK on October 10, 2026. The Tokyo leg is split into two halves: the first from October 10 to October 28 (19 days) and the second from October 31 to November 23 (24 days), with the venue closed on October 29 and 30 for exhibition changes. The exhibition features seven areas, including a main space where all 63 talents are displayed, a simulated signing attraction, and a store selling event-exclusive merchandise. Advance lottery tickets for the Tokyo venue go on sale August 22, with general sales starting September 19. Prices are 2,500 yen for admission, 4,500 yen for admission with a memorial art bookmark mat, and 3,000 yen for same-day entry. The event is organized by Cover, TV Asahi, and Movic, with sponsorship by Pia.

Aug 19

Comiket 108 Cosplay Report: 10 Cosplayers From SF6, Hololive, NIKKE

Inside's photo report from Comic Market 108, held August 15 and 16 at Tokyo Big Sight, spotlights 10 female cosplayers from general participation. The two-day event drew about 260,000 visitors, down 40,000 from the previous event. Featured cosplay spans Street Fighter, Hololive, Zenless Zone Zero, NIKKE, Call of the Night, 2.5 Dimensional Seduction, Shugo Chara!, and Keroro Gunso.

Aug 19

HoloDori Adds Red Diamonds to Mission Pass Free Tier Rewards

QualiArts announced planned improvements for the rhythm & RPG "hololive Dreams" (HoloDori) on Android, iOS, and PC via Steam. Changes include adding Red Diamonds to the Mission Pass free tier rewards, retaining AUTO settings in Everyone's Live, improving navigation to the HoloMen board, and addressing disconnections during PokaJan play. A new mini-game arrives at the end of August, with a new area in development.

Aug 18

Hololive Production 9th Anniversary Events Announced for September and October

COVER Corporation announced on August 18 that it will hold a series of events themed around "hololive Dreams," the first official smartphone game for Hololive, to commemorate the 9th anniversary of Hololive Production. The initiative includes two major projects: the walking event "Holo~Cal Yokohama Arc" and the music and fireworks event "Holo Hanabi 2026." The Holo~Cal Yokohama Arc, the second installment of the local support project, runs from September 18 to October 9 in the Yokohama Minato Mirai area. It features collaborations with seven talents: Houshou Marine, Yukihana Lamy, Omaru Polka, Hakui Koyori, Kobo Kanaeru, Hakos Baelz, and Ichijou Ririka. Activities include a stamp rally, limited voice lines, collaboration drinks, newly drawn merchandise, and life-size panel displays at venues such as Yokohama World Porters and Minato Mirai Tokyu Square. Holo Hanabi 2026, titled "~ hololive production 9th Anniversary Fireworks ~Blooming Dreams," takes place on October 15 at Saitama Stadium 2002. The event, which returns after last year's show in Makuhari, will feature fireworks and drones synchronized with Hololive songs.

Aug 16

HoloDori Solo Event Ultimate Summer for Me? Runs From August 17

QualiArts will run the solo event "Ultimate Summer! for Me?" in hololive Dreams from August 17 at 20:00 JST. The event focuses on individual talents, with new solo songs, music videos, short stories, and event memories. Chapters switch every two days, each spotlighting a different talent.

Aug 15

VTee x hololive Collection Launches August 13 With Four Talents

BNN WORKS' brand VTee will release its first project, the VTee x hololive Collection, starting August 13. The lineup features apparel for Houshou Marine, Usada Pekora, Inugami Korone, and Nekomata Okayu, with key art by illustrator Reo Kizumi. Items include T-shirts, pullover hoodies, and a varsity jacket, plus a pop-up event at SHIBUYA TSUTAYA.

Aug 14

hololive Splash T-Party! Exhibition Opens at SHIBUYA TSUTAYA

The hololive Splash T-Party! exhibition opened August 1 at SHIBUYA TSUTAYA, displaying over 80 T-shirts designed by hololive talents, creators, and corporate collaborations. Online sales began August 7 and run through October 31. The exhibition runs until August 19, with key visual merchandise sold on site.

Aug 6

Holodori Next Event Features miComet, Details Set for August 6

Cover announced that the next in-game event for the rhythm and RPG "hololive Dreams" ("Holodori") will feature the unit miComet, consisting of Sakura Miko and Hoshimachi Suisei. The event, titled "Syncing Summer Sparkle," is scheduled to begin on August 7, 2026, at 12:00. Alongside the event, three songs by the duo will be added to the game, and players can obtain miComet event memories by participating. The announcement follows a teaser on the official X account that hinted at the two talents with an ocean background and icons on their outfits. The first in-game event, "Hello! Brand New Summer!," ended on August 5, and details for the next event were scheduled to be revealed on August 6 at 18:00. "Holodori" is the first official smartphone game for the VTuber group hololive, developed jointly by Cover and QualiArts, and released on July 23. It surpassed 1 million downloads the day after release. The game is available on iOS, Android, and PC via Steam with a free-to-play model.

Aug 5

Hololive English Myth Ninomae Ina'nis Gets AXGRIT 1/7 Scale Figure

Hololive English -Myth- talent Ninomae Ina'nis is being made into a 1/7 scale figure as part of the AXGRIT brand project, a collaboration between TSUTAYA IP Bookstore and Design COCO. Pre-orders open at the COCO Store on Wednesday, August 5, 2026, and run through Thursday, November 5, 2026. The figure is the fifth installment in the AXGRIT series, which is set in an original world where characters equipped with anti-gravity units fly and fight in a ruined future world. Ninomae Ina'nis is sculpted in a dignified pose, raising a red star in her left hand as if seizing hope in the devastated setting. The figure's jacket uses clear parts for a light transparency effect, and a unit inspired by her tentacles sits behind her. Her hair is sculpted strand by strand, and the anti-gravity units on her crossed legs feature detailed mechanical design. The dedicated base can hold a separately sold LED light that makes the AXGRIT logo glow. The figure costs 35,970 yen including tax, stands about 296mm tall including the base, and is scheduled to ship in October 2027.

Aug 4

hololive Dreams Launches First In-Game Event Hello! Brand New Summer!

QualiArts and Cover have started the first in-game event for the rhythm and RPG "hololive Dreams," titled "Hello! Brand New Summer!," on July 28, 2026, at 12:00. The event runs until August 5 at 19:59 and is a point rally where players complete rhythm game live stages and mini-games to collect Event Pt and Event Badges. Five hololive members appear in the event: Subaru Oozora, Flare Shiranui, Noel Shirogane, Watame Tsunomaki, and Kanade Otonose, each with an original story. Alongside the event, the limited-time "Sunny Summer Vacation! Gacha" runs from July 28 at 11:00 to August 7 at 10:59, introducing five new ★5 members in swimsuit costumes. Obtaining these members grants Park Costumes and Live Costumes based on the swimsuit designs on the cards. The event adds six songs, including the original "Bakunatsu!! Tropical Vacation" and covers such as Flare Shiranui's "UNDEAD" and Watame Tsunomaki's "Renai Circulation." The full-size MV for "Bakunatsu!! Tropical Vacation" is available on the official YouTube channel. The game is available on iOS, Android, and PC.

Aug 4

VTee x hololive Collection: First Collaboration Apparel Drops August 13

Modern culture brand VTee, operated by BNN WORKS, will release its first collaboration project, the "VTee x hololive Collection," on Thursday, August 13, 2026. The collection features four hololive members: Houshou Marine, Usada Pekora, Inugami Korone, and Nekomata Okayu. The lineup includes T-shirts and pullover hoodies, with a key visual illustration by Reo Kizumi. Each member's T-shirt is priced at 9,900 yen, while the "VTee x Inugami Korone 'Sonic Costume' TEE" costs 13,200 yen. Pullover hoodies for each member are reservation-only items at 28,600 yen each. A stadium jacket inspired by Houshou Marine, the "Dead Ma'am's Chest" VARSITY JACKET, has been unveiled with details to be announced later. Products will be sold at the VTee Media Store starting August 13, with exact start times to be announced on VTee's official Instagram. To coincide with the release, a display and sales area will be set up within a hololive pop-up event at SHIBUYA TSUTAYA from August 13 to 19, with limited quantities available.

Jul 23

Hololive Dreams Launches on iOS, Android, and Steam

QualiArts and COVER Corporation launched "hololive Dreams" (abbreviated as "HoloDori") on July 23, 2026, for iOS, Android, and Steam. The game is the first official smartphone title for the hololive production VTuber group. It is a free-to-play rhythm and RPG set in a theme park, where players raise talents, play rhythm games and mini-games, and build a dream park. Pre-downloads for the smartphone versions began on July 22. The developers announced that cumulative pre-registrations surpassed 1.5 million, triggering in-game rewards for all 54 participating talents, including a "Kawaii Hairpin" accessory and five gacha tickets. To celebrate the launch, a "15-Day 25-Song Addition Campaign" will add 25 songs over 15 consecutive days, and a login bonus will award diamonds equivalent to 10 gacha pulls. Players can also obtain one talent of their choice at the highest rarity at the start of the game.

Jul 20

Hololive Dreams Launches July 23 With 290 Yen Memberships and Member-Made Beatmaps

Cover announced that 'hololive Dreams' will launch on July 23 for Android, iOS, and PC via Steam. The free-to-play rhythm RPG will offer monthly memberships for each hololive member at 290 yen, providing cosmetic rewards. A create-beatmap feature will include beatmaps made by members themselves. A collaboration event with fireworks and drones is scheduled for October 15 at Saitama Stadium 2002.

Jul 16

Hololive Records Announces Two-Day Live Event and 11-CD Compilation

Hololive Production announced a two-day live event, "hololive RECORDS MUSIC STAGE 2027," set for January 9-10, 2027 at K Arena Yokohama. Day 1 features AZKi, Sakura Miko, Hakos Baelz, and ReGLOSS; Day 2 features Shirakami Fubuki, Houshou Marine, Kobo Kanaeru, and FLOW GLOW. A 67-track, 11-CD compilation album, "hololive RECORDS HISTORY COLLECTION," priced at 17,600 yen, is also available for pre-order to mark the label's first anniversary.

Jul 16

Hololive Records Music Stage 2027 Announced With History Collection Box Set

Cover Corp, the operator of the VTuber agency Hololive Production, announced on July 16, 2026, that pre-orders have opened for the selection album "hololive RECORDS HISTORY COLLECTION" under its label hololive RECORDS. The company also revealed a real-life live event, "hololive RECORDS MUSIC STAGE 2027," scheduled for January 9 and 10, 2027, at K Arena Yokohama in Yokohama City. The album commemorates the first anniversary of the hololive RECORDS label. It is an 11-CD box set containing 67 songs, including original tracks personally selected by Hololive talents and collaboration songs such as event theme songs that were previously only available through digital distribution. The set costs 17,600 yen (tax included) and comes with 67 special jacket cards, one for each song. It also includes a serial code for advance lottery tickets to the January 2027 live event. The lineup for the two-day event has been announced. Day 1 on January 9 will feature AZKi, Sakura Miko, Hakos Baelz, and ReGLOSS. Day 2 on January 10 will feature Shirakami Fubuki, Houshou Marine, Kobo Kanaeru, and FLOW GLOW.

Jul 10

Hololive 7th Fest After-Screening Hits Theaters Nationwide With Cheering Allowed

Cover Corporation announced on July 10, 2026, that the after-screening of the hololive Production all-members live event "hololive 7th fes. Ridin' on Dreams," originally held in March 2026, will be shown at theaters across Japan over four days. The screenings are scheduled for August 29 and 30, and September 5 and 6, 2026, with each day dedicated to one of the event's four stages. Tickets are priced at 4,500 yen for a regular ticket and 5,200 yen for a ticket including a set of silver tape and confetti stickers. A lottery system via Lawson Ticket runs in two rounds, starting July 10, followed by general and theater sales. Each screening will include an exclusive comment video from two talents: for Stage 1, Tsunomaki Watame and FUWAMOCO; Stage 2, Shishiro Botan and Elizabeth Rose Bloodflame; Stage 3, Kikirara Vivi and Pavolia Reine; Stage 4, Todoroki Hajime and Kaela Kovalskia. Attendees may use penlights and cheer vocally, but recording and photography are prohibited. All visitors receive a clear postcard featuring the event's key visual. Original goods will also be sold at the theaters.

Jul 5

Tokyopop Licenses Five Manga at Anime Expo 2026

Tokyopop announced five new manga licenses during its Anime Expo panel on Sunday, including omnibus editions of How I Attended an All Guy's Mixer, a Hololive comic, and three other titles spanning romance, fantasy, and comedy.

Jul 3

Hololive Dreams, First Official Hololive Smartphone Game, Sets July 23 Release Date

Cover Corporation and QualiArts have announced the worldwide release of Hololive Dreams, the first official smartphone game for the Hololive VTuber group, on July 23, 2026. The game is a rhythm & RPG set in a theme park where players build facilities for over 50 Hololive talents. It includes a rhythm game with over 150 songs at launch, including solo, unit, and cover tracks, as well as an original story and a create-beatmap function. A Steam version is also planned, with a wishlist now available. The game is free-to-play with in-app purchases. The release date was revealed during a special YouTube program on July 3. Pre-registrations have already exceeded 1.3 million, triggering milestone rewards such as gacha tickets and cosmetic items. A special event themed around the game is scheduled for October 2026 to celebrate Hololive's 9th anniversary.

Jun 30

Hololive English Advent PC Case Ships From Surugaya in Late June

Links International is shipping the HYTE tokidoki x hololive English -Advent- Y70 mid-tower PC case from late June 2026 onward. The case is sold exclusively through Surugaya for 52,580 yen. It features a pillar-less panoramic tempered glass design with tokidoki-style Advent character art, a dual-chamber interior, and a vertical GPU mount via a PCIe 4.0 riser cable. The model does not include the touch-panel LCD found on the Y70 Touch.

Jun 28

AmiAmi Sponsors hololive English 4th Concert -Serendipity-

AmiAmi, the Japanese hobby goods retailer, will sponsor the hololive English 4th Concert -Serendipity- in Los Angeles this July. The company will also exhibit at Anime Expo 2026, selling official concert merchandise at its booth and hosting a Wishing Wall event where fans can leave messages alongside those from hololive English talents.

Jun 24

Holo Dungeon Update Adds Three Dungeons, Six Hollows, English Support

CCMC Corp. announced a major update for the roguelike game Holo Dungeon: Hakui Koyori and Hollow Live in Hongsha Tower, releasing on June 25, 2026. The update adds three new dungeons, including the highest-difficulty Sakura Shrine's Mugen Cave, which introduces a turn limit and bans brought-in items. A new Chemical Launcher System extends the Decorate System to ranged attacks. Six new Hollows based on Hololive talents Koseki Bijou, Shishiro Botan, Momosuzu Nene, Fuwawa Abyssgard, Mococo Abyssgard, and Kobo Kanaeru join the enemy roster, each with unique special skills. An Enemy Info feature lets players view Hollow abilities in-game. English language support, requested by many players, is also implemented. Other additions include new armor and accessories, arranged dungeon theme songs, line-of-sight display on the map, and various balance adjustments. The game, developed by VELUX STUDIO, entered Early Access on Steam on January 30, 2026, and is sold under the holo Indie fan game brand. The update brings the total dungeon count to 10.

Jun 17

Hololive Spring Travel Diary Pop-Up Store Opens in Taiwan July 1

COVER Corporation and NoonX will host a "hololive Spring Travel Diary" pop-up store at Big City Mall Hsinchu in Taiwan from July 1 to August 9, 2026. The event features six talents, exclusive merchandise, a lucky draw machine, a card gacha machine, a photo booth, and a Tokyo Sakura Photo Wall.

Jun 16

Hololive Dreams Snack Vol.3 Launches With Game-Original Stickers

CyberAgent began sales of 'hololive Dreams Snack vol.3 Savory Salt Flavor' on June 16. The snack packs randomly include one of 20 game-original illustration stickers featuring talents from the smartphone game 'hololive Dreams.' It is sold at FamilyMart, Animate, and online, with a giveaway campaign for a complete sticker set.

Jun 1

Hololive Dreams Snack With Stickers Launches June 2

CyberAgent is releasing a snack product tied to hololive's first smartphone game, hololive Dreams. The snack comes in three volumes, each containing original stickers of the talents in their live costumes. Over 50 hololive talents are featured across the three volumes. The snacks go on sale starting June 2.

May 30

Hololive Dreams Surpasses 1 Million Pre-Registrations

Cover Corp and QualiArts announced that pre-registrations for the first official hololive smartphone game, hololive Dreams, have passed 1 million. Milestone rewards include dot sunglasses for all 54 talents. A second area, Megasphere, themed around games and casinos, will launch alongside the previously announced Harmony Garden. Additional pre-registration rewards and a JR Tokai collaboration were also revealed.